Baby Playi

Sensory baby toys are special, interactive toys that support your little one’s development by engaging their senses. Often featuring hanging charms, rattle noises and tactile textures, they encourage learning and exploration through touch, sight and sound.

For more on the benefits of sensory toys and how to incorporate them into your little one’s daily routine, check out our complete guide on sensory play for babies.

During those first few weeks, simple interactions like singing nursery rhymes, making silly faces or gently touching your baby's fingers can help spark their early development. After a few months, sensory toys like rattles and comforters are a great way to get them interacting with their surroundings.

When your little one becomes a toddler, you can explore more active, hands-on play. Favourite activities include drawing, dressing up, reading stories or simply running around outside. Creating a dedicated play space in your home with items like a teepee tent can really help encourage their creativity and imagination.

Seeking some inspiration for your little one’s playroom? Check out our guide on how to create the perfect indoor play space.

You can use simple toys with your baby during their first few weeks. Tummy time is a great opportunity to engage their senses by lightly shaking rattles or showing them brightly coloured objects. After a few months, you can introduce playmats and hanging toys as your baby starts to reach out and explore their surroundings.

Baby toys have different cleaning instructions depending on the material. Our soft hanging toys are made from fabric and should be hand-washed and then line-dried, while our wooden baby gyms can be wiped with a damp cloth and left to air dry.

For specific guidance on the items in our play range, check the ‘Care & Guidance’ section of our product pages.